Types of information we collect: You agree that we may electronically collect, store and/or use the following of your information:
Name and surname, (“Personal Details”);
E-mail address, physical address, mobile number, and credit card/bank account (“Contact Details”);
The credit card number, cardholder name and expiration date you submit to us in respect of your credit card(s) (“Card Details”);
additional information you may provide on a voluntary basis, such as demographic information or information related to your favourite social networking site (e.g. the site name, address and description), or information relating to your participation in competitions, promotions, surveys, and/or additional services (“Optional Details”).
How we collect information: Fargo Shopping collects the aforesaid information from you in the following manner:
User-provided Information: You provide certain of the aforesaid information directly to us as follows:
Your Personal Details and Contact Details are provided by you during your registration for a User Account and/or thereafter by your having actively updated or supplemented your details.
your Card Details will provided by you each time you purchase on the Website.
Details may be submitted by you to us if you decide to upload certain content (or products) on the Website, enter competitions, take advantage of promotions, respond to surveys, register and subscribe for certain additional services, or otherwise use the optional features and functionality of the Website.
Other tracking technology: When you access the Website or open one of our HTML emails, certain Usage Details may be automatically collected and recorded by us from your system by using different types of tracking technology.
Web Beacons: Our Website may contain electronic image requests (called a “single-pixel gif” or “web beacon” request) that allow us to count page views and to access cookies. Any electronic image viewed as part of a web page (including an ad banner) can act as a web beacon. Web beacons are typically 1-by-1 pixel files (so small that you would likely not realize that they are there), but their presence can usually be seen within a browser by clicking on “View” and then on “Source.” We may also include web beacons in HTML-formatted newsletters that we send to opt-in subscribers in order to count how many newsletters have been read. Fargo Shopping web beacons do not collect, gather, monitor or share any personally identifiable information about you, they are just the technique we use to compile anonymous information about the Website and Service usage.
The purposes for which we collects the information: Fargo Shopping uses the information that you provide (or that we collect) to operate, maintain, enhance, and provide all of the features and Services, to allow us to track user-generated content and Users to the extent necessary to comply with all applicable laws. Fargo Shopping uses all of the information collected to understand the usage trends and preferences of our Users, to improve the way the Website or Services work and look, and to create new features and functionality. More specifically:
We use your Card Details only in order to process your purchase/sale. It is important to note that we do not store your Card Details at all, which is why you must re-enter such details every time you make a purchase on the Website.
We use your Personal Details to greet you when you access your User Account, to manage and administer your use of the Services and fulfil our contractual obligations. More specifically, you acknowledge and agree that your full names and contact number if relevant may be disclosed to Merchants.
We use your Contact Details to verify your identity and to inform you of facts relating to your use of the Services (e.g. notifications regarding major updates or content you have posted or downloaded from the Website, customer service notifications, and to address copyright infringement or defamation issues) as well as to inform you, subject to obtaining your prior consent, of competitions, promotions and special offers form us and/or our partners and/or affiliates. We use your email address to be able to deliver products to you. We may also provide your email address and physical address details to Merchants from whom you have purchased products, to the extent necessary in order to enable you to return the relevant Products.
We may use your Usage Details to:
remember your information so that you will not have to re-enter it during your visit or the next time you access the Website;
monitor aggregate Website usage metrics such as total number of visitors and pages accessed; and
track your entries, submissions, and status in any promotions or other activities in connection with your usage of the Website.
We may use any Optional Details provided by you for such purposes as indicated to you at the time you agree to provide such Optional Details.